A Clean Home Will Sell Much Faster

A Clean Home Will Sell Much Faster

Q. Is there a particular cleaning regimen we should follow before opening our home to buyers?

A. Getting your home as clean as possible “is absolutely something of the greatest importance,” said Ginger Brokaw, a senior vice president at Town Residential real estate in Manhattan. “It really does pay off. I’ve seen the response of people walking into a home that hasn’t been cleaned, staged or prepared for showings, and one that has.” The difference, she added, is “night and day.”

Nevertheless, she said, she has worked with sellers who didn’t make enough of an effort. “If they had, I can guarantee that the price would have been better,” she said. “I’ve had apartments that were incredibly cluttered, and buyers were too distracted.”

First on your list should be washing the windows, cleaning the floors, polishing the furniture and vacuuming the rugs throughout your home, Ms. Brokaw said, but the entry hall, kitchen and bathroom deserve special attention. “The entryway is going to be your first point of reference when you walk in,” she said. “It has to be clean and simple.”

So don’t just mop and vacuum; make sure you put away shoes, coats and bags, too. (Try imagining your mom is standing beside you.) “The kitchen has to be immaculate,” Ms. Brokaw said. “Your dishes should be in the dishwasher, and they should be done. You don’t want last night’s dinner smell.” But bathrooms are perhaps the most important thing to get right. “Would you like to take a shower in a moldy shower?” she asked.

To avoid creating a bad impression, it’s important to make sure your tile grout is spotless. Ms. Brokaw also recommended buying a new shower curtain and towels. Sabrina Fierman, vice president of New York’s Little Elves, a cleaning company that is used by many interior designers and frequently prepares homes for sale, agreed that immaculate grout is essential.

“It can be scrubbed and bleached, and made to look a lot better,” she said. “But it probably won’t look new. We sometimes recommend cleaning it and then having it regrouted and resealed, because it will make the bathroom look so much better.”


Read the full article at: nytimes.com